WordPress: How to Disable Gutenberg With & Without a Plugin

Posted by on Nov 23, 2018 in Articles, Discussions, Latest News, Resources

WordPress: How to Disable Gutenberg With & Without a Plugin

Coming very soon is the next major WordPress update 5.0. Unless you’ve have been hiding under a small bridge somewhere then you’ll probably know that this release comes with a brand new page edit called how to edit the functions.php file. This has had a lot of criticism with most people saying it’s just not ready, other still saying it has bugs but eventually it will replace the old TinyMCE editor for good. Personally I think this is what the WordPress needs as for just adding text it’s fine but to add columns, tables or other design elements requires a plugin to generate shortcodes or an external page builder, some of which are fantastic, some of which are not! Most current themes are not set up to accommodate Gutenberg so it may cause a lot issues. Luckily it can be disabled quite easily…. Disable Gutenberg using a plugin This is the easiest solution simply install the Disable Gutenberg plugin and configure the options to work as you wish. Currently as of 20/11/2018 is offers the below options: Disable Gutenberg completely (all post types) Disable Gutenberg for any post type Disable Gutenberg for any user role NEW: Disable Gutenberg for any theme template NEW: Disable Gutenberg for any post/page IDs Disable Gutenberg admin notice (nag) Option to hide the plugin menu item Option to hide the Gutenberg plugin menu item (settings link) NEW! Adds WP menu item: “Add New (Classic)” NEW! Adds post link to “Edit (Classic)” Disable Gutenberg without using a plugin Plugins are fantastic and really expand WordPress but it is important to use as few as possible to ensure WordPress runs as quickly as possible so my view is it something can be done easily without using a plugin then that is a better option. This option does require adding some code to your theme’s functions.php file so if you”re not sure what you’re doing or not comfortable then then option above is more suitable. If you’re happy adding code. For Gutenberg 4.1 or Higher Add the below line of code to your theme’s functions.php file. You can do this by downloading your theme files or it can be done using the WordPress editor this post will show you how to edit the functions.php file. add_filter('use_block_editor_for_post', '__return_false'); For Gutenberg versions older that 4.1 and 5.0 beta or below Add the below line of code to your theme’s functions.php file. add_filter('gutenberg_can_edit_post_type', '__return_false'); A Disclaimer WordPress and Gutenberg is constantly changing nad being updated so we will keep this post updated as best we can but please be sure to test the code before adding it to your live site where...

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Do More with Less: What Minimalism Can Teach Us about Web Design

Posted by on Nov 21, 2018 in Articles, Latest News

Do More with Less: What Minimalism Can Teach Us about Web Design

From architecture to websites, minimalism has taken over modern design. We can’t call it a trend – the “art of less” is a longstanding principle (a philosophy, if you will). It has found its place in modern design as a style that values simplicity and seeks to eliminate all elements that don’t have a distinct purpose. When it comes to designing websites, minimalism goes far beyond its visual appeal. Having eliminated unnecessary visual clutter, these websites are easier to use and maintain, highly flexible for responsive design, and have much faster loading times due to their simplified layouts – the latter being an extremely important factor in improving website performance. However, it takes true mastery to achieve the right kind of simplicity. There’s a lot that minimalism can teach us about web design, so let’s have a look at the key points. The most basic elements are powerful visual tools Minimalist design aims to remove all superfluous decoration. By doing this, the essential elements are artfully emphasized and each creative decision is justified. When designing websites, this means that the color scheme, logos, typography, and even the choice of words can – and should – all be used to create a resounding message. Also, images themselves get much more gravity, leading designers to opt for carefully chosen hero images and to concentrate on how they complement the other elements. In short, a lot more is done with a lot less. By turning the focus to the bare essentials, minimalism points web designers into the direction of truly contemplating the role of each element and experimenting with what they can do. As a result, we’ve seen bold typography and serif fonts (which typically weren’t used in minimalist designs previously) make a comeback as some of the biggest graphic design trends in 2018. There’s a lot of focus on typography as a visual element, and minimalist websites are proving how this seemingly simple choice can introduce drama, creativity, and even experimentation. Simplicity shouldn’t lead to uniformity When there’s a clear set of principles within a certain style (as there is in minimalism), it can be difficult for designers to maintain authenticity while adhering to them. That’s why you might hear some people saying that many minimalist websites mimic each other, ultimately deeming themselves to become forgettable. But this shouldn’t be the case. That’s the thing with minimalism – it has many more layers than meets the eye and it can actually provide plenty of space for play. It’s far from a synonym for simplicity. And with so many resources available, we can really invest ourselves in it. There are some great examples and practices we can find in the work of the prominent marketing companies whose portfolios show creative takes on the minimalist philosophy. Through the work of successful design companies, we can see how simple elements and their relationships can...

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A Short History of Website Building [Infographic]

Posted by on Nov 13, 2018 in Articles, Latest News

A Short History of Website Building [Infographic]

Websites have changed a lot from the conception of the internet thanks to evolving coding, technology and most of all the advent of mobile phones and tablets. But how did the internet evolve? The below infographic charts the timelines of the very first website and predicts the future of web design. Infographic courtesy of Designmodo – The Short History of Website Building...

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How Speed Affects Your Website (Infographic)

Posted by on Nov 10, 2018 in Articles, Latest News, Marketing

How Speed Affects Your Website (Infographic)

There are many reasons why a slow website can have a detrimental effect on visitor numbers and ultimate enquiries. The main two are: If your site takes longer than three seconds to load the bounce rate will increase dramatically. Google uses site speed as a metric to rank your website so a slow website means lower rankings. More reasons are details in the below infographic. Infographic courtesy...

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40+ Free WordPress Food Related Themes

Posted by on Nov 1, 2018 in Latest News, Recommendations, Resources

40+ Free WordPress Food Related Themes

WPLift have collated over 40 free food themed WordPress themes that are ideal for restaurants, cafes, recipe and food blogs. The great things about free themes is that if after you have given installed it nad you don’t like it just install another one. View the post now 40+ Free Food WordPress Themes For Restaurants, Cafes, Recipes, & Food Blogs...

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Shadow IT and How Your Tech-Based Business Can Overcome It

Posted by on Oct 29, 2018 in Articles, Latest News

Shadow IT and How Your Tech-Based Business Can Overcome It

You may remember a time when your IT department had complete control over all technology decisions that were made by your organization. Back in the day, everything was simple, clean, and to a good level, secure. However, as your employees start realizing that their personal apps and programs can help them do their jobs faster and more effectively, they may have started installing their own programs in your computers — secretly, at that. Unfortunately, without your oversight over such behavior, your organization has probably fallen victim to what tech-based businesses call Shadow IT. Shadow IT may have surfaced because tech-savvy people in your company discovered more efficient ways to get their work done. But the truth is, your business is at risk when employees bypass the internal IT services and start doing their own thing – even in the name of efficiency. Today we’re going to dive into what Shadow IT is and how your tech-based business can help prevent the fallout from such a loss of data control. What is Shadow IT? Shadow IT refers to the use of IT systems (whether it be systems, software, personal devices, or external apps) within an organization without the knowledge or approval of the official IT team. In the past, employees had no way of acquiring, let alone maintaining, technology that extended beyond the scope of what their company provided them to do their jobs. But, as technology advanced, employees became more knowledgeable. And, it became increasingly common for tech-based business IT teams to find that there were more unapproved software being used on company machines than ever before. Though this unapproved software is being used to increase productivity, efficiency, and quality of work, it opens up your business to a slew of challenges: IT teams are being asked to support devices and applications they have no knowledge of Computers systems are being locked from the inside because of conflicts IT resources and costs begin to skyrocket Employee training regarding proper use of company machines has to be reinstated Sensitive data is being transferred across too many systems and software to “get the job done” But most importantly, Shadow IT essentially drives traffic to your business website and internal business systems that isn’t wanted (in other words you open up yourself to hackers). Combating Shadow IT from the Inside 1. Encourage an Open-Door Policy There’s a reason Shadow IT has appeared in your tech-based business. And, whether you’re a small startup expanding your business with a new set of freelancers, or a well-established corporation, the best way to start addressing Shadow IT is to: Make a company-wide announcement informing people that you know Shadow IT practices are occurring and that there will be steps to stop it and prevent it from happening in the future Let everyone know that for the time being, they will face no repercussions for participating in...

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Does Your Website Pass the UX Test? 6 Areas You Can Improve On Today

Posted by on Sep 28, 2018 in Articles, Latest News

Does Your Website Pass the UX Test? 6 Areas You Can Improve On Today

There’s a reason we tend to visit the same store whenever we need something. This is why we use the same barber or eat at the same favourite restaurant time and again. In fact, we patronise certain businesses repeatedly because they provide us with a positive experience, which in turn creates a feeling of loyalty towards their brand. The same thing happens online. Providing your website can continuously pass the user experience test, you’ll always have visitors coming back to your site and customers who become loyal fans. Subsequently, user experience plays a huge role in attracting traffic and converting users into leads. A great user experience involves visitors being able to find everything they need on your site quickly and with minimum hassle; therefore, it’s up to you to make sure your website meets the expectation of users for a positive experience. While many website owners spend a lot of time focusing on UX elements like page design, load speed and navigation (all of which are vital for positive UX), not enough of them consider the role content plays in meeting the expectations of users. Content is a vital component of every website and plays a huge role in making a positive impression and encouraging repeat visits. For this reason, it should play a big part of your user experience improvement. Read on further to learn more about UX improvement. 1. Work with proper content writers As we’ve already established, strong content produces valuable user experience; it makes your visitors feel positive about your products, services and brand in general. When you have content that creates a connection with your visitors, you can be sure of improved conversions and better sales. For this reason, make sure you have original, relevant and high quality content on your website that’s consistent with your brand and effectively communicates your value proposition. Look for in-house talent within your company who can create good content that will provide value to your readers; if you can’t find such a person, consider working with professional writing services. You can find dozens of cheap content writers who can write in a way that will appeal to your audience. 2. Communicate effectively One common mistake inexperienced copywriters make is trying to impress the reader by writing long, complicated content and using bogus language. This style of writing will neither convey your message properly, nor provide the ultimate user experience. Remember that part of a positive user experience is when visitors can understand and connect with the information on your website, without wasting too much time. The content on your website should work for and not against you. Subsequently, the words, style, grammar and language should compel, rather than confuse the reader. This is one of the easiest ways to make sure they come back. If you discover you’re unable to communicate your value proposition effectively, you should...

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A Solopreneur’s Cheat Sheet to a Successful E-Commerce Business

Posted by on Sep 24, 2018 in Articles, Latest News

A Solopreneur’s Cheat Sheet to a Successful E-Commerce Business

Ever wondered what it’s like to be a successful online entrepreneur? Imagine owning an online store that generates passive income as you spend your time doing other things. You could stay at home with your family, pursue your passions, or take trips across the country — all while your e-commerce venture pays for everything and generates a nice chunk of change. With today’s technology, it’s more doable now than ever. In this post, we offer you a cheat sheet that will guide you through the challenging e-commerce landscape. We can’t promise it’ll be easy, but with this guide, you should be able to navigate around every obstacle. Let’s get started. 1. Get Your Target Keywords Right Before you attempt to launch marketing or ad campaigns, it’s crucial that you get your target keywords right. It doesn’t matter if you’re cooking up a strategy for SEO, PPC, email marketing, social media marketing, or just blogging — having the right keywords makes sure you reach the right people. The good news is, there are a plethora of keyword research tools you can use for free. Google AdWords Keyword Planner, for example, has everything you need to obtain profitable keyword ideas regardless of your niche. Simply enter a term or URL that’s relevant in your niche to start your research. Within seconds, Keyword Planner will generate a long list of potential keyword ideas along with metrics that gauge their profitability. When performing keyword research, it’s important to look beyond the average monthly search volumes and consider other factors. Smaller brands, in particular, must look for keywords within the low-medium competition bracket for faster results. It’s also important to pay attention to the intent behind each keyword idea. For example, while “leather wallets” may yield more monthly searches, the search phrase “shop mens wallets online” is more likely to be used by customers with purchase intent. 2. Invest in Content that Builds Trust You can argue that your products are better than other brands in terms of quality, cost-efficiency, reliability, and so on. But if your customers trust your competitors more, it’ll be difficult to win them over to your side. What you need to do is invest in content that establishes your authority in your niche. This could be blog posts that help them overcome their problems or user-generated content that leverages their trust in their peers. According to statistics, 85 percent of customers trust reviews — one of the many forms of UGC — they read online as if it’s from someone they personally know. A straightforward way to generate positive customer reviews is to automate an after-purchase email with a platform like MailChimp. When creating a campaign, select “Email” and then switch to the “E-Commerce” tab to find the pre-made automation workflow you can use. Shopify e-commerce stores are also powered by plugins that enable brands to integrate product reviews...

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Using React to build an E-commerce Progressive Web App

Posted by on Aug 27, 2018 in Articles, Latest News

Using React to build an E-commerce Progressive Web App

The era of building a web application that takes an age to load is gradually coming to an end. Just a few years back, many wouldn’t have thought it possible for a web page to load within seconds. While there’s been a remarkable development with regards internet speed – especially with the arrival of 4G network – tech companies like Google are working tirelessly every day to make sure users enjoy the best possible experience. To target users, 90% of E-commerce companies have migrated to both web and mobile based apps; this allows them to reach users directly on their mobile, without those users needing to visit their websites. Gabriel, the Brand manager for CatEyes – an app that helps users find clothings and where they can be bought based on picture taken – stated that Android OS allows apps to push notifications to users; although this can be disabled, he added that marketers have reported an increase in sales, as a result of being able to easily suggest products to the user without them having to visiting the websites in question. What is Progressive Web App? Despite the efforts made by these E-commerce giants, there are still certain downsides to using mobile apps. For instance, users have to search for the app, install it on their smartphone and click on it each time they want access. Despite being available offline, most apps still perform poorly when below par when a network is poor. According to a recent study, apps lose 20% of users for every step they take. Progressive Web App offers both the power of a native app and that of a web app by ensuring the user has the best possible experience whilst surfing the internet, and even influential blogs have taken advantage of this. This has its advantages; for example, the user doesn’t have to install any apps, saving them memory space, whilst reserving the functionality of the native app. The PWA is also flexible, progressive, responsive, installable, safe and works offline. With all these features available, your E-commerce website won’t have to convert only when the user installs your app. A breakdown of PWA features According to Google, the features of a Progressive Web App must distinguish it from a native app. Therefore, a Progressive Web App must be all of the following: Progressive: this implies that the app must work for every user, regardless of the operating system or browser they’re using. Responsive: The app must work on all platforms, including mobile, tablet and desktop. Connectivity independent: with the enhancement of service workers, the app should be equipped to work offline or via low-quality networks. App-like: It should feel like an app, because its app shell model separates the application functionality from its content. Fresh: The app must always be up to date, as a result of the service worker update process. Safe:...

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4 Surefire Ways to Protect Your Website From Downtime

Posted by on Aug 24, 2018 in Articles, Latest News

4 Surefire Ways to Protect Your Website From Downtime

Your website represents everything that you are. Whether you’re a hobby blogger, a business site, or the owner of an online shop, your website is the central focus of your brand’s identity. When site visitors click on your site, they expect nothing less than a perfect experience. And they definitely don’t expect your site to be inaccessible. Think about it. There was a time once when Google’s page speed dropped a mere half a second. Because of this, they claimed to have experienced a 20% drop in site traffic. If slow site speeds affect site traffic that much, imagine what would happen if you’re entire website went down. Keep in mind: You didn’t buy your domain, develop your content, and marketed your brand only to have downtimes kill your revenue. To prevent a loss in site traffic, conversions, and even revenue, it’s essential you take a proactive approach to minimize website downtime. Take a look at these strategies for reducing downtime so your site visitors have a seamless experience and you can keep your credibility, search rankings, and profits intact. 1. Use a Content Delivery Network One of the best ways to ensure your website stays up and running at all times is to use a content network delivery (CDN). A CDN reduces latency and helps deliver site content faster than ever to site visitors. Using multiple servers that span the globe, a CDN will deliver your website’s content from the server that’s geographically closest to the site visitor requesting to visit your site. But more than that, a CDN can be used as a powerful weapon against DDoS attacks. A DDoS attack includes multiple systems flooding a server storing website data in an attempt to bring it down (and all the websites being stored on it). This type of attack results in significant website downtime for you and every other website on the affected server. However, since CDNs use a network of servers to store your site’s data, when one server goes down, the other servers pick up the slack and continue delivering content to site visitors. Also, many high-quality CDN services come with extra security features like: Data theft protection Malicious bot injections prevention Backdoor shell protection Integrated web application firewall (WAF) Two-factor authentication Reduce the risk of website downtime, and offer a better user experience to your site visitors by investing in a reliable content network delivery system. 2. Set up Site Monitoring It’s impossible to have 100% uptime every year for your website. However, you can plan to make what downtime you do experience as short as possible by monitoring your site at all times. This way, when you do run into issues on your website that are making it inaccessible to site visitors, you can resolve the problem quickly. Here are some of the best uptime monitoring tools on the market you can use:...

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Pre-launch Mobile App Marketing Strategies: Ensuring Success of Your Mobile App

Posted by on Aug 10, 2018 in Articles, Marketing

Pre-launch Mobile App Marketing Strategies: Ensuring Success of Your Mobile App

There is no doubt that having an incredible app idea, right UI, UX, and functionality are very important for the success of a mobile app, but is it enough? Are you sure that you need to focus on developing the app? What about marketing it? In fact, you need to market your app extensively in different stages alongside the app development process. These stages include the pre-launch and post-launch marketing, along with marketing during launch. But all this needs to be pre-planned even at the earliest stages. Thus, to ensure the success of your mobile app, you need to come up with effective pre-launch app marketing strategies. Here are a few tactics that can help you in the process. 1. Thorough research of the market and your competitors With the multiplication of the number of apps in the app store at a rapid rate, the principle of survival of the fittest is applicable here also. You need to be very clear about who your target audience will be and competitors that can pose a challenge for you in the market. You need to gather data about your competitor’s apps regularly and stand out by deriving data-driven insights about them. This can help you make sound decisions for attaining and sustaining the users during the pre-launch activities. 2. Create an effective landing page During the pre-launch of the app, you need to design the landing page as it plays an important role in creating a buzz around your mobile app. It is the best platform to motivate people to check out and get engaged with your product so that they ultimately install your app. You can display your creativity on the page and drive higher returns for your business. Ideally, when people get to see your landing page, they should get the answers to queries they may be having in their mind like what is your business about? What your app has to offer? How is it different from other apps in the same domain? What should they do next? Etc. 3. App Store Optimization (ASO) People generally go to the app store and decide if they want to use your app or not. So, you need to impress them with your app store page by creating it strategically, keeping in mind many things such as the name of the app, its description, right keywords, right visuals, and proper design. Though the name of the app should be short and easy for everyone to remember, it should sufficiently express the essence of the app and contain the main keyword in its name. Think of what your customers are most likely to type when searching for the products or services that your app provides and choose the most appropriate one to optimize its ranking. Similarly, the app description is not completely read by users and thus should be very precise and...

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WordPress: How to Disable Gutenberg With & Without a Plugin

Coming very soon is the next major WordPress update 5.0. Unless you’ve have been hiding under a small bridge somewhere then you’ll probably know that this release comes with a brand new page edit called how to edit the functions.php file. This has had a lot of criticism with most people saying it’s just not […]

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